Photo by Andrew Neel on Unsplash Influencer advertising and marketing has been one of the fastest-growing industries of the last decade. Perceived by consumers as closer, more authentic and more trustable than traditional advertising or celebrity endorsement, influencers are attracting more and more brand investment. However, unlike traditional advertising, which is subject to very strict rules, influencer advertising…
Day: August 2, 2023
Commission Approves Polish State Aid
Photo by David Becker on Unsplash The European Commission has approved an amendment to an existing Polish scheme, including an overall €266 million budget increase, to support agricultural producers in the wake of Russia’s conflict with Ukraine. The amendments were approved under the State aid temporary crisis framework. These were first adopted by the Commission on 9 March to support measures in sectors which are…
European Mental Health Strategy
Photo by Finn on Unsplash With the mental health of Europeans deteriorating, the European Economic and Social Committee is urging policy-makers at EU and national levels to make it a top priority The Brussels based Committee has called for the reform of health systems across the EU in a bid to ensure a comprehensive approach to mental health…
Bubbles come to Brussels
Fancy escaping from the mundane realities of life? If so, a brand new attraction in Brussels could be right up your street. It is called the “Bubble Planet Experience” and this is something that will appeal to both the young and old. Visitors are immersed in a “festive and colourful world” and, no, this is…